Conduct market research to find answers about consumer requirements, habits and trends
Brainstorm and develop ideas for creative marketing campaigns
Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
Collaborate with marketing manager and other professionals to coordinate brand awareness and marketing efforts
Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail)
Undertake individual tasks of a marketing plan as assigned
Specifying a company's target audience based on market research
Cultivating relationships with potential customers like prospects and leads so as to build the company's clientele
Monitoring social media traffic to measure the public's perception of the company's brand
Updating databases and using a customer relationship management (CRM) system
Coordinating internal marketing and an organization’s culture
Compiling informed reports to guide all marketing-related efforts.
Any other duties assigned by immediate supervisor